Getting Things Done Right, Not Just Done

Newsflash, folks: it's not easy to make an album. Things that ought to take weeks can end up taking months, and what began as a Spring release is now starting to look like a Winter '09 release if the snags continue. I say this but I am filled with peace about it because the goal is not to race it to you, it's to get it done right. The packaging has been really important to us on this one, and it just has taken a long time to complete. We sent the album to the printers this week and just got our proofs back. There are some issues that need to be sorted out with the proofs, and because we are leaving for a long trip to Europe tomorrow, these changes can't be made until we get back. That means more time until the album comes out. (insert sigh here)

We are fully aware we are still living in a time when people still would like a physical CD, and we would feel best having the smallest environmental impact possible with the release. With that in mind we decided to go with Oasis, whose six-panel green wallets are an earth-friendly option. From their website:

Oasis Environmental Practices
• All Oasis board and paper packaging is printed on 100% Green Forestry Practices certified stock. Green Forestry Practices certified means we don't promote forest monoculture, clear-cutting of virgin, old-growth timber, nor contribute to other destructive forestry practices.

• Over 99% of the inks we use to create Oasis projects are eco-friendly, vegetable-based inks.

• All the scrap polycarbonate, board, paper, and other industrial waste that can be effectively reused is captured in our plant for recycling.

• All of our manufacturing is domestic and nearly all of it is done under our own auspices, leading to one of the lower carbon footprints in the industry. In other words, Oasis helps reduce excessive strain on the environment by efficiently manufacturing and printing in our own facility, rather than farming out your work all over the country and even all over the globe, a standard practice for the brokers who predominate in the independent disc replication industry.

We feel this is a company who is working hard to have the smallest environmental impact, and we appreciate that. We are also looking at getting our t-shirts printed in a similar vein by another low impact company, which I will expound upon in a later post.

That being said, we are working on a really great album pre-order pack for you that will more than make up for the delay. Hang in there with us.